As part of a social media campaign for the White House, Boston University Public Relations created content to post to Twitter and Instagram using the hashtag #ReachHigher. Their in-house photography team reached out to me to create custom chalkboard lettering for several students on set based on each student’s personal reasons for going to college.

A picture of a tweet with a custom photo. In it, a white woman with curly black hair holds a speech bubble shaped chalkboard reading “Why I reach higher: to explore all of my passions!”.

A picture of a tweet with a custom photo. In it, a black man holds a speech bubble shaped chalkboard reading “Why I reach higher: to grow”.

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